Wednesday, September 21, 2011

Marvel Team-Up: USC


My school and Marvel have teamed up in an interesting marketing event. Check it out:
Today, Marvel's legendary super heroes are heading back to school and enrolling in the University of Southern California! Through an agreement with Silver Star Merchandising, the apparel manufacturer and distributor subsidiary for the Dallas Cowboys, Marvel has licensed its Super Heroes for a co-branded apparel program dedicated to USC.

The collection combines one of the most recognizable athletic programs in the nation with some of the most popular Marvel Super Heroes of all-time including Captain America, Spider-Man, Iron Man, Thor, Hulk and Wolverine. Featuring apparel and headwear for infants, kids, and adults, the collection will feature your favorite Super Heroes in USC’s school colors of Cardinal and Gold, along with its Trojan mascot and logos.
This is huge and geekish!

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Viktor is a small town southern boy living in Los Angeles. You can find him on Twitter, writing about pop culture, politics, and comics. He’s the creator of the graphic novel StrangeLore and currently getting back into screenwriting.