Tuesday, January 20, 2009
A Great Move for Source Magazine
A new change in the Hip Hop genre, Source Magazine will no longer have “booty ads,” for pornographic films, pornographic sites or escort services.
Of course it's a business move, most mainstream ads will not appear next to Fanny's Ass Humpers. So it's a great way for The Source to get those companies who refused them in the past. Yet, this is an opportunity to redesign the look of Hip Hop. The core fans want Hip Hop to stay in its roots. These ads questions the ideals of Hip Hop and paints negative images no one wants.
With this change, Hip Hop can be rebooted to a new generation. Mr. McMillan, a partner at a major law firm, Dewey & LeBouef said, “We don’t want to just glorify the lowest-hanging fruit,” he said. “There’s a lot of people that want hip-hop but don’t want some of the filth that some of the business carries with it.”
This is a small step, but a step in the right direction. Perhaps this move could inspire other Hip Hop magazines to take a different direction in their ads.