Tuesday, June 15, 2010

Interesting Quote: Don Thompson - McDonald's COO


It is an example that markets, cultures are very different around the world. (For instance), I've never shied away from the fact that I'm a Christian. I have my own personal beliefs and I don't impose those on anybody else. I've been in countries where the majority of the people in the country don't believe in a deity or they may be atheist. Or the majority of the country is Muslim. Or it may be the majority is much younger skewed. So when you look at all these differences, it's not that I'm to be the judge or the jury relative to right or wrong. Having said that, at McDonald's, there are core values we stand for and the world is getting much closer. So we have a lot of conversations. We're going to make some mistakes at times. (We talk) about things that may have an implication in one part of the world and may be the cultural norm in another part of the world. And those are things that, yes, we're going to learn from. But, you're right, that commercial won't show in the United States.


His views on why the French gay ad will not run here in the US.

source

2 comments:

Kyle Leach said...

Not much of an explanation is it V. I thought the commercial was a little odd, but I'm not even sure it would cause a fuss here. They are just playing safe.

America Woke said...

Not sure what Christianity has to do with promoting greasy sodium-laced McRibs to impoverished black kids, but...'whatev'sies.

Long as he has standards!

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Viktor is a small town southern boy living in Los Angeles. You can find him on Twitter, writing about pop culture, politics, and comics. He’s the creator of the graphic novel StrangeLore and currently getting back into screenwriting.