Wednesday, October 15, 2008
Depression Sex is the new Black!
The recession is hitting everyone hard, including the gays. When Dow went down many gays followed (Ha). But the story is MANHUNT membership increased big time. I guess when the going gets tough, get laid.
However Ken Herron, chief of marketing, and Tim Feeley, head of product development, had a different perspective.
Herron claims that guys were probably "reaching out to connect with friends, whether they were going to have sex or not. They want to reach out and talk." We didn't realize that people were using the sex site as an actual "social networking" site similar to Facebook. In fact, the site is free, but non-members only get five emails to send and five emails to receive a day. When they pay a monthly membership ($10-$12), they get unlimited chatting capabilities, can post up to 12 photos and can see nudie shots full size instead of as thumbnails. So Herron assumes that people needed to more than the limited capabilities so they converted. So many people were in need, in NYC, Boston, D.C., etc. that Manhunt recorded three times as many new memberships than usual on Sept. 29 when the stock market fell 700 points. It was the best single day in their entire history.
Wow, I don't know what to say. Surprising, typical, loneliness who knows, but at least if the economy falls out, MANHUNT will be in business.
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